Hi, I’m Tarryn
I help business leaders turn their ideas into reality. I help executive staff align their visions. I use research to build sustainable businesses. I create products that people love.
Why do I do what I do?
If you had to boil it down to one word, it would be empowerment. I want you to feel empowered to running your business and comfortable in how to grow with it after we’ve worked together. I want your users to feel empowered when using your products that I help strategize and design.
Plus, I want to be able to have fun. I work with businesses that understand there is more than one bottom line.
The goal is a balance between enjoying the journey of business and making a sustainable product that people love.
I take a two phase approach in my projects. First, I develop a research strategy to help business leaders understand their customers’ needs. I highlight insights that equips leaders to make smart decisions on where to increase time and money to reach their goals.
Second, I work with business leaders on an implementation plan and execution. I give them the option of working with me, or I help them find the best fit with one of my partners.
I always want to empower leaders with the pros and cons of each choice. I want to help them trust themselves as they grow their business. I see myself as a partner and co-collaborator on all projects.
My background is in User Experience Design. In the past, I’ve worked at an award winning agency, I taught UX Design full-time at an intensive adult bootcamp, and I worked in house as a Senior Product Designer in the start-up world.
“[She] came up with a whole lot of elegant solutions that made the whole site a lot more seemless experience for the user. On top of that, she is great to work with because she’s got a really uplifting spirit. She’s very positive. She’s fun. She’s collaborative. She’s encouraging.”
– Shanti Rubens
I think delivering professional services and having fun complement each other. My child-like curiosity has led me to find great treasures. My playfulness helps during brainstorming sessions. I’m a direct communicator and a caring facilitator for groups.
I started my business by working remotely and traveling around the world. This makes me a better problem solver, because I have more pieces added to my kaleidoscope. I see more patterns.
I’m always striving for balance in my life. I get to practice this principle through hobbies like meditation and yoga. I am also practicing patience through my journey to hold a handstand.
I lead with my heart. Feeling my emotions and body sensations is a great strength that I’m getting better at every day. I make intuitive decisions that are ahead of the trends.
I’m a forward thinker. I want to try new things. I see failure as a necessary to innovation, but well worth it.
“She has helped me get clear on all of my platforms. Who I am, what I am offering, and what people can expect from me. She was really amazing walking me through every step knowing what needed to be done and also leaving room for [what I wanted to do]…it’s been transformative in my business and in my brand.”
– Alexis Krcelic